FROM FOUNDATIONS TO MEASUREMENT
SUMMITFEED GEO Guidebook
Follow GEO from the beginning, in order
SUMMITFEED's existing insights are organized into one path so teams can move from definitions and execution structure to measurement and verification.
- 11 insights
- 3-stage learning path
- Original article URLs preserved
Foundations
Start with the definition of GEO, its difference from SEO, and AI visibility criteria.
- 01
What is GEO?
Understand Generative Engine Optimization and how discovery changes beyond traditional SEO.
Read insight - 02
How do SEO and GEO differ?
Separate search-result visibility from mentions and source citations in generated answers.
Read insight - 03
How is AI visibility evaluated?
Evaluate brand mentions, official-URL citations, and recommendation inclusion separately.
Read insight
Execution
Review citable content structures and platform- and industry-specific execution strategies.
- 04
Content structures AI search can cite
Review the roles of direct answers, evidence, authorship, and structured data.
Read insight - 05
GEO strategies by platform
Compare public features and observable signals across ChatGPT, Gemini, Perplexity, and Claude.
Read insight - 06
GEO strategies by industry
Distinguish the questions and trust signals used in healthcare, professional services, ecommerce, and B2B.
Read insight
Measurement & selection
Move through citation measurement, performance metrics, and GEO agency verification.
- 07
How to measure AI citation rate
Organize query sets, test environments, response records, and repeat-measurement protocols.
Read insight - 08
Five GEO performance metrics
Understand AI Visibility, Citation Rate, Share of Voice, and the limits of each metric.
Read insight - 09
How to choose a GEO agency
Check scope, deliverables, review processes, and reporting before signing a contract.
Read insight - 10
How to verify GEO measurement results
Use query, response, and citation records to examine an agency's measurement system.
Read insight - 11
SUMMITFEED GEO monthly pricing
Review the Basic starting price, recommended term, target-question scope, and variable Standard and Premium pricing.
Read insight